Best content marketing tools to boost your engagement.

In interviews, marketers said that one of their biggest issues and challenges with content marketing is lack of time.

With all that is involved in content marketing – strategy, ideation, creation, promotion, and analysis – it’s getting harder and harder to find the time to fit content marketing into our schedules. charges. (Besides doing a million more marketing activities like SEO, PPC, social media, emails, and answering the always-ringing phone).

With all of these trending activities and constant distractions, productivity drops, you make even less progress with your content marketing strategy, and have even less time to finish what you started.

But don’t insist, we have a solution.

Tools are fantastic for improving productivity because they reduce the precious time spent on brainstorming or creating or promoting content, and you tap into the resources you need to be successful online. This allows you to focus on what you need to do to get the job done and save time for more important things.

However, not all tools are useful. Some may waste time and deliver very little. Even choosing which tools to become or will in itself get in the way can be a waste of time. We’ve worked hard for you and selected the content marketing tools that make your life easier, fill your skills gaps, and improve your overall content marketing productivity.

Use BuzzSumo to generate brilliant content ideas

For your content marketing efforts to be successful, you must create content that will appeal to your target audience. The best way to do this is to identify the pieces of content that are performing well in your industry.

BuzzSumo can help you with this by analyzing the most shared and trending content on a particular topic.

It gives you detailed information about how certain content is performing in terms of shares, engagement, and links. So you can use this information to come up with brilliant ideas for content topics that are sure to gain traction with your audience.

Personalise your content with Hubspot CMS

With HubSpot CMS, you have all the tools you need for content creation, distribution, and analysis, all in one place.

The tool allows you to easily create and edit blog posts, landing pages, site pages, and emails, whether you choose one of our pre-built templates or are starting from scratch. You will be backed by a world-class content delivery network to serve your content all over the world in the fastest possible way.

Discover profitable keywords using Ubersuggest

If you want your content to gain visibility in search engine results, you need to optimize it with highly relevant keywords that get a ton of searches every month.

Improve readability with the Hemingway app

Readability of content is an important factor that influences the way people interact with your content. The easier it is to read your content, the more likely people are to engage with it.

Create compelling headlines with CoSchedule Headline Analyzer

Your title is the first thing people will notice about your content. This goes for your textual and visual content. Most people will read the headline first and decide whether or not to engage with the content. That’s why writing compelling headlines that will intrigue this audience at first sight is essential.

You can use CoSchedule Headline Analyzer to test the potential of your content titles before you decide to publish them. This tool analyzes your potential titles and rates them based on structure, grammar, and readability. It also gives you suggestions on how to make them more powerful and get your audience to engage.

Organize your ideas with Evernote

Anyone who has ever had to create content knows how difficult it is to organize their thoughts and ideas to develop something substantial.

This is where Evernote comes in. It can help you take notes and capture ideas in one place so you can organize them more efficiently. It allows you to save articles, images, web pages and PDF files so that you can easily access them when you need them.

Create eye-catching visuals with Pablo

People are much more likely to engage with your content if it has eye-catching visuals. BuzzSumo analyzed 100 million articles and found that articles with at least one image are twice as likely to be shared.

Use ClickFunnels to Create Effective Sales Funnels

Sales funnels allow you to organize the journey people take from your site visit to conversion. An effective funnel improves the customer experience every step of the way so you can get more conversions and a higher average order value.

Checking for plagiarism using Copyscape

Duplicate content may not penalize your website, but it can seriously hurt your traffic and rankings, and therefore your search visibility.

So this is one of the most damaging things that could set your content marketing efforts back a few steps. You may have other websites copying your content or you may have cited another article which will raise duplicate content issue.

Make sharing easy with ShareThis

One of the most common goals of content marketing is to get more shares to increase visibility and impressions. The more shares you get, the more people will see your content. And the more visibility you get for your content, the more leads you can get.

So it’s essential to allow easy content sharing rather than subjecting your readers to the gruelling process of copying and pasting the URL on their social media posts.

Automate the distribution of email content with GetResponse

Email is still one of the most effective channels for content distribution. A MailMunch survey even found that with social media, it’s the second most preferred method of content distribution. It is therefore crucial for content marketing as it helps you nurture your prospects and retain existing customers.

Use Hootsuite to manage your social media

As mentioned earlier, social media is the second preferred channel for content distribution along with email.

It is therefore essential to invest in a comprehensive and effective social media management platform like Hootsuite. You can use this platform to schedule all of your social media posts to get published when your followers are most likely to engage.

Hootsuite also lets you organize pre-approved content that your teams can post and schedule when the time is right.

Use Trello to promote team collaboration

It takes a team to execute an effective content marketing strategy. Easy communication and collaboration are essential if your team is to stay on track with all your tasks and projects.

You can use a platform like Trello to create boards for specific projects, assign tasks, share content summaries, and more.

This platform makes it easy to keep track of your tasks and assignments so you don’t miss deadlines. You will be able to see who is working on a map, how far they have progressed, and what they have completed.

Conclusion.

Hopefully, some of these content marketing tools will improve your productivity by reducing the time spent on tasks such as creating ideas and headlines, designing images, proofreading and editing copywriting, promoting content, SEO optimization, task organization and reading. Save valuable time and focus on the things that matter most.